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Welcome to the rebranding of the dragonfly71.com website.
I previously set up a small online shop via shopify.com on here selling t-shirts (and other assorted items). I learned and re-learned quite a bit from this venture, they include:
- Registering for a domain
- Setting up online shop with Shopify
- Some marketing knowledge
- Adobe’s Photoshop and Illustrator to design the prints for the t-shirts
- Some graphic design and designing t-shirts
- Dropshipping products
- Drawing up a business plan
Unfortunately, revenue was not sufficient to keep the business going. So I decided to rebrand the site to use as my own personal website / blog to record thoughts on various matters and other assorted stuff that I find interesting.
Marketing and market research is quite important to driving and sustaining a business. I didn’t do nearly enough of either that I had wanted to because of costs – I wanted the business running with as minimal amount of financial costs as possible.
At some future date I may yet again try to setup another online shop but hopefully will go further than it has this time around with the accumulated knowledge that I now have (and maybe also with a little more money to spend on marketing).